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Talkin' 'bout my generation...

Writer: Jim Parks, CFP, AIFJim Parks, CFP, AIF

In the United States, we often describe groups of people by applying generational labels – Baby Boomers, Gen X, Millennials, and so on. Researchers use these generational cohorts to better understand formative experiences, world views, aging processes, and other issues. See what you know about generational demographics by taking this brief quiz.

1. How many generations live in the United States today?

a. Four (Gen Z, Millennials, Gen X, and Baby Boomers)

b. Five (Gen Z, Millennials, Gen X, Baby Boomers, and the Silent Gen)

c. Six (Gen Z, Millennials, Gen X, Baby Boomers, the Silent Gen, and the Greatest Gen)

d. Seven (Gen Alpha, Gen Z, Millennials, Gen X, Baby Boomers, the Silent Gen, and the Greatest Gen)

2. When surveyed, which of the following events did Millennials, Gen X, Boomers, and Silent Generation respondents agree occurred during their lifetimes and had a powerful impact on our country?

a. Moon landing

b. Civil Rights movement

c. Berlin Wall/ End of Cold War

d. The tech revolution

3. Which generation currently has the most economic and political power?

a. Gen Z

b. Millennials

c. Gen X

d. Baby Boomers

e. Silent Gen

4. Which generation owns the most small businesses?

a. Gen Z

b. Millennials

c. Gen X

d. Baby Boomers

e. Silent Gen

5. Which generation is the most influential on digital platforms?

a. Gen Z

b. Millennials

c. Gen X

d. Baby Boomers

e. Silent Gen

Answers: 1) d; 2) d; 3) d; 4) c; 5) b

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